Introduction

Day.ly was a social video community that thrived from February 2019 to February 2020. This innovative platform empowered users to capture raw, 15-second clips, which they could then rearrange, edit, and share as thoughtfully crafted videos. It offered a unique space where users could follow friends and content creators, immersing themselves in a diverse array of videos.

Utilizing a robust stack of technologies including Swift, JavaScript, and various iOS frameworks such as AssetsLibrary, AVFoundation, AVKit, and UIKit, Day.ly provided a seamless and rich user experience. The application also incorporated advanced features like MediaPlayer, MobileCoreServices, and utilized popular tools such as Interface Builder and Auto-Layout for UI development.

Backend

Day.ly’s backend was supported by the Realm Database and CoreData for efficient data management, while the Firebase Suite enhanced its backend services. Furthermore, engagement was boosted through features like Apple Push Notifications, and integration with the Photos and Social frameworks, ensuring a connected and interactive experience.

Conclusion

Despite its success and innovative approach, Day.ly was deprecated in February 2020. The decision to sunset the platform was driven by a strategic shift towards developing Chatr, a new project aimed at exploring and utilizing the capabilities of SwiftUI. The long-term maintenance of Day.ly was deemed not viable, leading to a focus on more sustainable projects that align with evolving developer skills and market demands.

Day.ly’s legacy is one of creativity and community, setting a foundation for future projects and continuing to inspire the evolution of social video platforms.